The Journey Begins Here

Creating a marketing plan to strategically grow business is collaborative effort.

This is how it all started…

Over the course of my career, I have embarked on an exciting journey in the field of marketing, starting as a print production graphic artist and gradually working my way up to the position of Print Production Manager and eventually, Marketing Project Manager. My career trajectory has been a testament to my dedication and passion for the world of marketing and design.

I began my professional journey as a print production graphic artist, responsible for crafting visually compelling materials that captivated audiences through print media. This early experience equipped me with a strong foundation in the aesthetics and design principles that underpin effective marketing strategies. As the years went by, I honed my skills and expanded my knowledge, making my way to the role of Print Production Manager. In this capacity, I assumed a leadership role, overseeing the entire print production process, ensuring quality, efficiency, and cost-effectiveness. This transition allowed me to not only contribute to the creative aspect but also gain a comprehensive understanding of the technical aspects of marketing.

As my career evolved, I transitioned to the role of Marketing Project Manager. In this position, I had the opportunity to take on a more strategic role, guiding marketing campaigns and projects from conception to execution. My extensive experience in print production proved invaluable as I coordinated and managed various marketing initiatives, ensuring they were executed flawlessly. Moreover, my role as a project manager allowed me to explore the dynamic landscape of digital marketing and web design, broadening my skill set and embracing new marketing avenues.

Throughout my journey, I have specialized in retail marketing, web design, strategy development, and sales enablement. My expertise extends to the construction and building product manufacturing marketing realm, where I have developed a deep understanding of marketing to architects, contractors, and consumers. My well-rounded experience, encompassing both traditional and digital marketing, has given me the ability to adapt and thrive in a rapidly evolving industry, where innovation and creativity are key to success.

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Lori (See) Jerome, CCMP, PCM | LinkedIn

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